Twitter is like the Swiss Army knife of social media networks.
At first glance, it seems simple—a website where people share news stories, blog posts, and other content with colleagues and businesses using 140 characters or less.
But take a deeper look into how it can actually be used, and you find that the value it brings to small businesses is anything but simple. In fact, it’s one of the most powerful networks available to business owners today.
Engagement marketing is all about connecting with customers in the places they’re already engaging. With more than 500 million users, it’s safe to bet that Twitter is one of those places.
Here are 8 ways Twitter can help your small business: [Read more...]